by Jeff Campbell, VP Product Development
I've certainly been out of the loop (and office) the last week, so here are the biggest recent news stories & pertinent articles to get everyone caught up:
- Ann Smarty at SearchEngineLand once again drops it like it's hot with The Ultimate Collection of SEO Tools. This article is a must-bookmark for any DIY SEO.
- Enjoy YouTube? Well, you aren't the only one watching something. Danny Sullivan rants on why sharing YouTube viewing records is an invasion of your privacy. Based on the updates, it looks like Viacom will not take personal user data, but Danny's points of needed regulation still hold.
- Attention social media marketers: it's more than just getting on Digg. The Matchbox presents "10 of the Best Alternative Social Media Sites". If you still are working on the content (er, bait), here are 12 tips on creating content (note tip #6 is to create lists - I'll bite).
- DoshDosh tosses out a good primer on the importance of Bounce Rate in judging your website's performance and comparing the quality of traffic sources/campaigns. I'll argue bounce rate is up there with conversion rate and volume trends as the most important site performance metric to optimize against.
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